Let’s face it — even Nostradamus couldn’t have predicted the curveballs that were thrown to us in 2020!
Because Profitable Association Inc. has made a name for itself within the association space as an expert in event sponsorship sales, one of our biggest challenges in 2020 was helping our clients navigate the “new normal” (so to speak) and adapt as needed. This included everything from postponing conferences with thousands of scheduled attendees and millions of dollars in anticipated revenue, to developing and hosting “virtual” events for those same audiences with just a few months of planning.
That said, it’s safe to say we’ve learned a little bit about how to pivot an in-person conference to a virtual or hybrid one, or how to create a series of virtual webinars from scratch. But the pandemic will live on into 2021, and there’s still more for us to learn and examine.
So without further ado, here are 5 things we’re looking forward to as the clock strikes midnight tonight — courtesy of your friends here at Profitable Association Inc.!
What are you looking forward to? Sound off in the comments below.